DBMMC joins Field to Market program

Now Media Group


Dairy Business Milk Marketing Cooperative (DBMMC) announced that it has joined Field to Market: The Alliance for Sustainable Agriculture.

Field to Market works to unite the agricultural supply chain in defining, measuring and advancing the sustainability of food, fiber and fuel production in the United States.

'It is exciting to be participating in such a forward-thinking organization,' said John Pagel, a Wisconsin dairy farmer and president of DBMMC. 'Our members will benefit greatly by having a seat at the table to discuss continuous improvement with processors and retailers. And those other members of the milk supply chain will benefit from our insights as well.'

As a member in Field to Market, DBMMC will work with grower organizations, academia, conservation groups, public sector partners and leading companies to create opportunities for continuous improvement in productivity, environmental quality and human well-being.

Field to Market engages in broad communication and collaboration with stakeholders to ensure a coordinated, outcomes-based approach to sustainable agriculture that is grounded in science. By providing measurement tools and resources, Field to Market helps growers and the supply chain track continuous improvement.

Consumers are increasingly asking more questions about where and how their food is grown. For the dairy industry, that journey starts with the crops that go into feed production,' said Rod Snyder, president of Field to Market. 'We are pleased to welcome DBMMC to Field to Market and look forward to collaborating with dairy producers to measure and advance continuous improvement in the sustainability of dairy feed.'

For more information about the program, visit

The Dairy Business Milk Marketing Cooperative provides milk testing verification services, market information, and representation on dairy-related federal policies to its members in Wisconsin and seven other Midwestern states.