RATES
Effective Jan. 1, 2008
(Non-Classified)
$13.00 Per Column Inch
(1 column wide and 1 inch deep)
1 x 3 inch minimum

   ~Volume Discounts~
             (Non-Contract)
               Price Per Column Inch
  42 CI +                                  $12.75
  94 CI +                                  $12.25
  189 CI +                               $9.75

Black plus one color at no additional charge for ads over 94 column inches.

SPOT COLOR & 4-COLOR
$1.30 per column inch:
$30.00 min. charge

DISCOUNTS DO NOT APPLY ON ACCOUNTS PAST 30 DAYS DUE!
Yearly Contract Rates**
are also available.
For information on rates contact your advertising representative or call
Cal Krisher at 715-258-5546 or
800-236-3313

** Contract space must be used during the contract period. If contracted space is not used, the advertiser will be billed at a higher rate over the life of the contract.
 

Contact Us:

ADVERTISING E-MAIL:
wpcompany@gmail.com

EDITORIAL E-MAIL:
carla.wisfarmer@gmail.com
www.wisfarmer.com
715-258-5546 • 800-236-3313
Fax 715-258-8162

INSERT RATES
Inserts must be included in the entire edition and must meet U.S. Postal Service standards for inclusion in a Periodical Class publication.
8" X 10" single sheet-$1,250.00
Please contact your sales representative or our office for quotes on larger inserts.
 

ADVERTISING AGENCY RATE
Open Rate Plus 17.64% which is commissionable at 15% if paid within 30 days.
Contract rates are available.
 

The WISCONSIN STATE FARMER is a paid circulation, weekly, newspaper with Periodical rate postage paid at Waupaca, WI.

Farmer's Trading Post
A weekly, tabloid sized, insert to the WISCONSIN STATE FARMER containing classified advertising. The "Trading Post" is 6 columns by 15 inches
$14.15 Per Column Inch
(1 col. x 1" min.)
(see Deadlines)

ADVERTISING SALES

Email: wpcompany@gmail.com
Fax: 715-258-8162

Cal Krisher, Advertising Manager
     800-236-3313, 715-258-5546
Sara Lawrence, Inside Sales
     800-236-3313, 715-258-4481
Scott Turner, Auction Advertising
     800-236-3313
Rick Chambers, Eastern Wisconsin
     715-281-2430
Dave Dunn, Northwest Wisconsin
     Cell 715-412-2515
John Erbentraut, Southeast Wisconsin & Northern Illinois
     Cell 414-520-5603
Donn Eckert, Southwest Wisconsin
     Call 920-422-8311
Cal Krisher, Iowa & Minnesota,
     800-236-3313

DEADLINES
Display Advertising
Wednesday Noon
For That Friday's Paper
Farmer's Trading
Post Section
(Classified Advertising)
Display - Tuesday, 5 p.m.
Line Ads - Tuesday, Noon

~ AD SIZE ~
COLUMN WIDTH

1 column:

9 picas or 1 9/16 inches

2 column:

19 1/2 picas or 3 1/4 inches

3 column:

29 1/2 picas or 4 7/8 inches

4 column:

39 1/2 picas or 6 9/16 inches

5 column:

49 1/2 picas or 8 3/16 inches

6 column:

59 1/2 picas or 9 7/8 inches

7 column:

69 1/2 picas or 11 1/2 inches

8 column:

79 1/2 picas or 13 3/16 inches

9 column:

89 1/2 picas or 14 7/8 inches

COLUMN LENGTH
21 INCHES

1/8 page

22.5 column inches

1/4 page

42 column inches

1/2 page

94 column inches

Full page

189 column inches

~ NO BLEED ADS ~