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National Ag Day Basket presented to new babies

March 28, 2013 | 0 comments


Springtime is often associated with new life; and the Wisconsin Women for Agriculture organization is literally taking that concept to a whole new level. On March 19, which was the first day of spring and also observed by many as ‘Ag Day,’ the group provided gift baskets to the first babies born at two urban hospitals in Wisconsin as a way to promote the importance of agriculture.

It’s appropriate that the group should choose a new-born child to honor because the theme of this year’s National Agriculture Day promotions is "Generations Nourishing Generations."

WWA President Lisa Condon, state president and member of the Rock River WWA chapter delivered a gift basket to the parents of the first child born at Waukesha Memorial Hospital on Ag Day, and the Northwoods chapter did same at Eau Claire Lutheran Hospital.

Condon delivered the basket on Thursday, March 21, at the Waukesha Memorial Hospital to Jennifer Heffner and Ricardo Sanchez and their new daughter Alaina Maria Sanchez.

"We felt that this would be a good way to connect with people who don’t know a lot about agriculture," Condon said. "We as producers have to find unique and creative ways to bring our message to those in the cities and recognizing the first children born on Ag Day can be a neat way to accomplish that goal."

The promotional gift baskets are intended to emphasize that the baby born on Agriculture Day is just one of 144 people that each Wisconsin farmer feeds for a lifetime.

WWA members hope that this presentation will highlight the fact that food and fiber doesn’t just arrive in the grocery or clothing store…or magically appear on dinner tables or in closets.

There is an entire industry dedicated to producing these things and the products of agriculture include much more than just food.

Member Nancy Kavazanjian assisted in the effort by coordinating the activities with the Wisconsin Corn and Soybean growers who provided corn-based disposable diapers and corn starch baby powder along with soy formula for each basket.

Local WWA chapters and the Wisconsin Milk Marketing Board also contributed other products to the effort.

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